STORA SKUGGAN
Å Journal Issue III, 2020
Role
Concept Development · Art Direction · Production · Creative Collaboration
Deliverables
Editorial Photography · Feature Article
CONCEPT
Editorial feature exploring Stora Skuggan, an independent Stockholm-based fragrance house founded by Tomas Hempel. Through concept development and art direction, the project translated the brand’s approach to storytelling, individuality and craftsmanship into a visual narrative, exploring the emotional and personal relationship between fragrance and identity.
Credits
Words — Annabel Waterhouse-Biggins
Photography — Thea Caroline Sneve Løvstad
Set Design — Dellostudio: Oscar Piccolo & Charlotte Taylor
Art Direction — Kama Krystel