kama

VIDEOGRAPHY – Anna Prokulevich
Art Direction – Kama Krystel, Juliette Aubry, Umberto Gastaldi
Videography & Talent Scouting – Kama Krystel

Developed a holiday campaign for ICICLE in collaboration with IFM Paris, producing three videos that explored the brand’s approach to a sustainable image. The project combined content production, visual storytelling, and brand visibility, proposing creative strategies to communicate ICICLE’s values and encourage responsible practices in the fashion industry.